Multi-tenant from day one
White-label ready
AI with human override
Booking in under a minute

Concierges

One AI platform for luxury concierge services.

Jul 24, 2025

01 — The ChallengeWhat we were handed

A fragmented MVP, a high-net-worth clientele, and no room for friction.

Requests arrived by phone, mail and chat, then died in spreadsheets. The work was to turn a partial product into one multi-tenant platform: a conversational concierge that handles the request, a booking flow that survives white-labelling, and an operations layer that lets a human step in at any point.

02 — Groundwork

Structure before surface

Every flow was argued in grey first. Nothing went to visual design until the journey held up.

WIREFRAME · DISCOVERYDestination-first browsing settled here: one full-bleed list, type as the interface, no card grid.

WIREFRAME · BOOKINGSearch to confirmation in four screens. Every field on the booking sheet had to justify its place against the concierge asking instead.

03 — What shipped

One screen, one decision

01 / 04

The Concierge app in a browser, with the AI chat panel open on a booking summary

DISCOVERYType as the interfaceDestinations render as a scrolling type stack over live imagery. The selected city gains weight rather than a highlight box — it reads as editorial, not a dropdown.

Full pageThe conversation, in fullThe whole exchange, from greeting to reservation. Tone was designed alongside the interface: no bullet lists, no bot cheer, a named concierge, and a visible disclaimer where the AI could be wrong. Scroll it.